
Wirecard ahead with advanced mobile In-App Payment SDKs, and drives the global Mobile Shopping Trend
Dealer can improve the customer experience and a true Omni-Channel experiences allow
* In-App payments are a
an essential part of the strategy
Wirecard, which provides for a fully digital Financial-Commerce-platform
* The global revenue from mobile Apps is expected to rise by 2020, to 189 billion dollars
* New Software Development Kits to simplify the deployment
of In-App payment options
Wirecard, the leading global driver of innovation for digital financial technology, provides advanced Software Development Kits (SDKs) for mobile In-App payments and come closer to achieving its Vision of a fully digital Financial-Commerce-platform a step further. The new Mobile Payment SDK Libraries for iOS and Android were designed to facilitate traders with the Integration of In-App payment options, and PCI compliance.
The global revenues from mobile Apps is expected to rise from 88 billion dollars in 2016 to $ 189 billion in 2020. The shopping is the fastest growing Mobile App category based on the average useful life of the consumer. Traders can benefit from these Trends, and the Omni-Channel customer experience by offering thanks to Wirecard In-App payment options. Wirecard considers the mobile In-App payments as one of its key pillars of Growth, as currently only 1-2% of all transactions worldwide are fully digital.
„According to the Wirecards own research results would prefer to be around 40% of the consumers, via their mobile devices to shop. For this reason, App-payments are an essential part of our vision for the future. The Offer of such options for traders quickly becoming a necessity. In the future, the largest part of the Financial life of a consumer is to be digital – in public transport, at home, on vacation, in the business and all processes will be handled on mobile devices. We help our customers to benefit from faster, by enabling a simple and flexible Integration of new mobile payment options. This will in turn help you to improve the user-friendliness and to expand their business,“ says Sreelekha Sankar, EVP, Payment & Risk at Wirecard.
In-App payments is a significant sales potential for dealers. The advanced SDKs that reduce time and effort required for the Integration of In-App payments in your mobile Apps significantly. Through the support of many popular payment methods, Wirecard offers merchants complete flexibility and scalability, since various payment methods can be integrated as individual modules. So-called „Card-not-present“merchants, the processing and storage of credit card holders have outsourced data, can ensure, in a partnership with Wirecard, your PCI compliance.
About Wirecard:
Wirecard (GER:WDI) is one of the world’s fastest growing digital platforms in the area of Financial Commerce. We offer both business customers and consumers on a constantly growing Ecosystem of real-time value-added services around the innovative digital payment traffic through an integrated B2B2C approach. This Ecosystem focuses on solutions in the areas of Payment & Risk, Retail & Transaction Banking, Loyalty & Couponing, Data Analytics & Conversion Rate Enhancement in all sales channels (Online, Mobile, and ePOS). Wirecard operates regulated financial institutions in several key markets and holds licenses from all of the major payment and card networks. Wirecard AG is listed on the Frankfurt stock exchange (DAX and TecDAX, ISIN DE0007472060). Visit us at www.wirecard.de follow us on Twitter @wirecard and on Facebook @Wirecard group.
Wirecard-media contact:
Wirecard AG
Jana Tilz
Tel.: +49 (0) 89 4424 1363
E-Mail: jana.tilz@wirecard.com