GULFOOD Manufacturing Dubai: AGRANA again showcases innovative product concepts for yoghurts, ice creams, food services and beverages at the world’s leading food fair

EQS-Media / 03.11.2022 / 11:05 CET/CEST

GULFOOD Manufacturing Dubai: from spoonable date yoghurts to syrups for
baristas – AGRANA again showcases innovative product concepts for
yoghurts, ice creams, food services and beverages at the world’s leading
food fair

The GULFOOD Manufacturing event in Dubai , from 8 – 10 November, is yet
again the international venue for the food processing industry and the
meeting point for experts, particularly from the Middle East, North and
Central Africa as well as Asia. The global food industry player AGRANA
will be presenting visitors from the dairy, bakery, ice cream and
beverages sectors a wide range of new fruit and flavouring products at
GULFOOD Manufacturing alongside AUSTRIA JUICE, a joint venture between
AGRANA and Raiffeisen Ware Austria.

 

Healthy and conscious nutrition is becoming increasingly important.
Consumers are attaching greater importance to the positive effects of food
on their own well-being and immune systems. At the same time however
demands in terms of taste and enjoyment remain high. “All-natural
nutrition is a trend which we are increasingly taking into account through
our innovative product concepts for the downstream food processing
industry. That’s why AGRANA is focusing at the GULFOOD Manufacturing fair
on ‘good-for-you’ products since this trend is also on the rise in the
Gulf Region”, stresses AGRANA CEO Markus Mühleisen.

AGRANA integrates these demands into functional concepts such as yoghurts
based on various new taste combinations. One of these novel drinkable
yoghurts is a kiwi-lime, immunity-boosting drink: This concept is rich in
Vitamin C and zinc, both of which are known to support the body’s own
immune system. The high concentration of fiber, which is good for the
metabolism, makes this drink a refreshing, all-round indulgence between
meals.

Another new product development from AGRANA is a spoonable yoghurt with
large, firm-to-the-bite pieces of dates. Dates are one of the most popular
fruits in Arabian countries and also becoming more popular
internationally. Until now, however, there has not been a spoonable
yoghurt with firm pieces of dates since the dates tend to dissolve during
pasteurisation due to their innate properties. At the GULFOOD
Manufacturing fair, AGRANA is this year presenting a dessert with a high
concentration of fruit which combines the best properties of both yoghurt
and dates.

Proudly presenting the Watson Says beverage brand created specially for
baristas

The Watson Says product brand from AGRANA Fruit has been specially
developed as a product line of premium syrups, sauces and fruit blends for
use in coffee creations, tea-based drinks, cocktails, mocktails, frappes
and numerous other beverages. Smooth in texture, with a natural taste and
colour, these products are based on premium formulations so that these are
available ready-for-use in cafés, fast-food restaurants and bars. These
attractively designed brand products are also a decorative eye-catcher on
any bar. The outstanding taste and the colourful range of syrups and
toppings offered by the new brand Watson Says can be sampled live by
visitors to the AGRANA trade fair stand at the Dubai World Trade Center,
Hall 7, booth C7-4.

AUSTRIA JUICE provides tailor-made concepts for the beverages industry

AUSTRIA JUICE, a joint venture between AGRANA and Raiffeisen Ware Austria,
is also presenting itself at GULFOOD Manufacturing with innovative and
tailor-made beverage concepts. As a full-service partner to the beverages
industry, AUSTRIA JUICE offers professional B2B solutions – from
full-flavoured juices and malt-based beverages to tasty energy drinks. The
wide portfolio of flavourings – ranging from caramel, sour cream and mixed
berries to celery and pineapple-guava – is also the key to implementing
diverse taste profiles tailored to the needs of beverage manufacturers,
making it possible to create a wide range of beverages.

 

About AGRANA

AGRANA converts agricultural raw materials into high-quality foods and
numerous industrial intermediate products. Around 9,000 employees at 55
production facilities worldwide generate annual Group revenue of
approximately € 2.9 billion. The Group was founded in 1988, is the global
leader in fruit preparations and also a major producer of fruit juice
concentrates in Europe as well as being a key manufacturer of customised
potato, corn and wheat starch products as well as organic ethanol in its
Starch segment. AGRANA is one of the leading sugar companies in Central
and Eastern Europe.

For queries, please contact:

Markus Simak
Public Relations
+43 1 21137 12084
[1]markus.simak@agrana.com

Hannes Haider
Investor Relations
+43 1 21137 12905
[2]hannes.haider@agrana.com
 

This announcement is available in German and English at [3] www.agrana.com.

End of Media Release

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Issuer: AGRANA Beteiligungs-Aktiengesellschaft
Key word(s): Enterprise

03.11.2022 CET/CEST This Press Release was distributed by EQS Group AG.
www.eqs.com

══════════════════════════════════════════════════════════════════════════

Language: English
Company: AGRANA Beteiligungs-Aktiengesellschaft
F.-W.-Raiffeisen-Platz 1
A-1020 Wien
Austria
Phone: +43-1-21137-0
Fax: +43-1-21137-12926
E-mail: investor.relations@agrana.com
Internet: www.agrana.com
ISIN: AT000AGRANA3
WKN: A2NB37
Listed: Regulated Unofficial Market in Berlin, Dusseldorf, Frankfurt,
Munich, Stuttgart, Tradegate Exchange; Vienna Stock Exchange
(Official Market)
EQS News ID: 1478553

 
End of News EQS Media

1478553  03.11.2022 CET/CEST

References

Visible links
1. markus.simak@agrana.com
2. hannes.haider@agrana.com
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